It is often easy to get lost in the excitement of owning your own business, sacking your current employer and earning the fancy tags we see everyday on social media.
Nice idea right? I mean, who doesn’t want to be their own boss anyway?
As good as that sounds, what you are always never told is how truly difficult it is. The amount of time you have to wake up without knowing where your next customer is coming from.
The several months you’ll go without getting a single paying customer and you just have to keep posting old pictures.
The times dispatch riders will mess up your product and you have to create a new product for your customer at your own cost while still apologizing just so they don’t leave you to follow competitors.
For instance, no one told me I was going to successfully fail at 2 seperate businesses, no one told me I’ll create the greatest book of all time in my head and still struggle to sell.
You’ll hear the very fancy stories of people like Jeff Bezos and how he started from nothing. What you wouldn’t hear is how he got $245,573 from his parents as far back as 1995 to stop Amazon from failing.
It’s 2020 and you probably still don’t have someone to give you $1000 to stop your business from failing.
No disrespect to this fantastic individual who has built an amazing business that transcend borders.
My point is, we were never told how difficult it is. Coaches like myself probably sold you fancy stories.
To use the street language, ADULTHOOD NA SCAM!
But on a second thought, ‘Easy’ is not the way successful businesses were built. If it were, every Tom, Dick and Harry will own a million dollar company.
Yes, it is tough but we what? WE MOVE. Scratch that, WE F*UCKING MOVE.
That’s the energy, sweat it out, keep your head up, shoulders high and give it your 100%.
PS: One of the things that makes running your business a lot easier is having a business structure, understanding your customers, competitors and well detailed actionable marketing/sales strategies. A Business Plan helps you achieve this and even more. Get my Business Plan online course now and build a lasting structure for your business. CLICK HERE.